Friday, April 02, 2021

First Look at 3D 'The Smurfs' Logo Unveiled + Official Zoom Backgrounds

Peyo Productions and Dupuis Edition & Audiovisuel have unveiled a first-look at the official 3D logo for their upcoming CG-animated The Smurfs series, set to premiere on Nickelodeon later this year!


Based on the iconic property and in partnership with LAFIG Belgium and IMPS, The Smurfs (52 11-minute episodes across two seasons) is a brand-new original CG-animated TV series following Papa Smurf, Smurfette, Brainy, Hefty, Clumsy and others, on all-new adventures, packed with humor, heart and high-stakes action. The series is set to premiere on Nickelodeon in the U.S. in October 2021, and is slated to roll-out on Nickelodeon channels and programming blocks shortly after.


Zoom Backgrounds:

In addition to the first-look at the logo, Peyo Productions and Dupuis Edition & Audiovisuel have also released a set of official Zoom backgrounds inspired by the new The Smurfs series!:






The Smurfs Are Turning Pink!


Due to the Suez Canal blockage, several partners are currently encountering problems with the blue pigment supply. Exceptionally, and until April 10th only, the management of IMPS has decided to allow the use of pink magenta color for the production of Smurfs items in some categories. Please click HERE for the full list of impacted products.

The Smurfs is produced by Belgium's Peyo Productions and France's Dupuis Edition & Audiovisuel. It is being directed by William Renaud (CalimeroCasper’s Scare SchoolA Kind of Magic) and written by Peter Saisselin (Sonic BoomALVINNN!!! And the Chipmunks) and Amy Serafin (Sonic BoomAlvin!!! And the Chipmunks).

In addition to the content partnership, ViacomCBS Consumer Products (VCP) will manage consumer products licensing for The Smurfs property across the U.S., Canada, Mexico, the United Kingdom, Singapore and Malaysia. VCP will seek new merchandising and promotional partners in select categories and territories for The Smurfs classic brand, in addition to a new product line for the new animated series The Smurfs, spanning categories including toys, stationery, apparel and accessories, home, consumer packaged goods and more, to launch at retail in 2022.

MIPTV is the annual spring market for the international television industry, now in its 58th year.  Digital MIPTV 2021 will take place exclusively online from 12-16 April, bringing together global distributors, producers, buyers and commissioners of drama, doc, kids, factual and formats programming for a curated week of personalised business meetings, exclusive market intelligence, conference sessions and global networking. MIPTV is traditionally the biggest global week in unscripted television and this year features MIPDoc and MIPFormats within the main market. MIPTV is organized by Reed Exhibitions. For more information, visit www.miptv.com.

Created in 1958 by Belgian cartoonist Peyo, pen name of Pierre Culliford (1928-1992), the Smurfs (French: Les Schtroumpfs) evolved from secondary comic characters in Peyo's Johan and Peewit (French: Johan et Pirlouit) comic series and spinning off into their own series the following year, in which they became the small centerpieces of the massive franchise that skyrocketed to global fame with the 1981 launch of The Smurfs (Smurfs' Adventures) Saturday morning cartoon series, which, produced by Hanna-Barbera aired new episodes on NBC until 1989, running for more than 250 episodes and several specials over nine seasons. It would eventually manifest in live-action CG-animation hybrid splendor on the big screen. The 2011 feature film of the same name and its 2013 sequel, The Smurfs 2 were produced by Sony Pictures Animation and released by Columbia Pictures. Hank Azaria and Neil Patrick Harris starred in live-action roles, with voiceovers by Anton Yelchin, Jonathan Winters, Katy Perry (famously providing the voice of Smurfette), Jayma Mays, and George Lopez. A fully CG-animated standalone movie, The Smurfs: Lost Village was released in April 2017, featuring the voices of Demi Lovato, Rainn Wilson, Ellie Kemper, Julia Roberts and Mandy Patinkin. The Smurfs have also featured in two shorts.

More Nick: Free Comic Book Day Announces 'The Smurfs Tales' FCBD 2021 Title!

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