Wednesday, February 12, 2020

Nickelodeon International Greenlights New Animated Series 'Best & Bester'


MIAMI—FEB. 11, 2020—Nickelodeon International has acquired pre-buy rights to animated comedy series Best & Bester, a new co-production between London-based studio Eye Present and Finnish studio Gigglebug Entertainment. The deal, announced today from Kidscreen Summit, includes creative editorial input and broadcast commitment from Nickelodeon International, as well as YLE, The Finnish Broadcasting Company, and development funding from Creative Europe, a cultural support program run by the European Union.

The 52 x 11-minute episode order focuses on Best & Bester, two best buddies obsessed with comparing the best things of all time while enjoying the power to transform themselves into anything they want, once a day.

“Best & Bester offer both the laughs and the smarts that we think will resonate with our audience,” said Layla Lewis, SVP Global Acquisitions and Content Partnerships, Nickelodeon. “We’re excited to welcome them to the Nick family and bring this comedic duo to our international screens.”

“We love the positive message of this show which is, at its heart, a celebration of diverse opinions and identities. Kids today live in a world that is full of possibilities, when you have a curious mind,” said Teija Rantala, Head of Children’s Programmes at YLE.

“This is great news, the Nickelodeon greenlight for the series now leads us to explore gaming and experiential content which is built into the core of the IP,” said Genevieve Dexter, CEO of Eye Present.

Creators Joonas Utti and Anttu Harlin are thrilled to have their latest creation signed with a global kids brand, following their credits on 101 Dalmatian Street and Gigglebug.

“We want to spread joy through animation. To make seriously silly stuff, with a purpose,” said Anttu Harlin, executive producer and co-founder of Gigglebug Entertainment.

About Gigglebug Entertainment

Gigglebug Entertainment is leading creator and producer of original kids content in the Nordics.

The company stands for Nordic playfulness. It’s an attitude. Taking our Nordic honesty, equality, creativity and high quality, and squeezing it all into the most constructive kids content on the planet.

In recent news, Gigglebug Entertainment is proud to have provided concept development for Disney's 101 Dalmatian Street TV series, as well as short form and digital content creation & production for the Disney property.

Previous to this, Gigglebug Entertainment’s track record includes the pre-school favourite Gigglebug - first launched as an app in 2013, with over 1 million downloads and #1 chart positions in 64 countries. The company’s flagship production Gigglebug is inspired by the emotional goals in the Finnish pre-school curriculum.

The studio is founded and managed by executive producer Anttu Harlin and creative director Joonas Utti. The company’s output includes TV series, games, shorts, gifs, & digital micro content. It’s original IP’s have been licensed to books, music, live events, messaging and other consumer products.

Gigglebug Entertainment was nominated as producer of the year at Cartoon Forum 2017.

About Eye Present

Eye Present is a London based 50 seat animation studio established in 2015 as a joint venture between Genevieve Dexter (founder of Serious Lunch and CAKE) and Squint/Opera, a large creative services company. Eye Present specializes in developing IP with unique provenance and has an unrivalled skill in raising finance for kids and family properties.

About Nickelodeon International

Nickelodeon, now in its 40th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location based experiences, publishing and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, available in more than 500 million households across 170+ countries and territories, via more than 100+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of ViacomCBS Networks International, a division of ViacomCBS Inc. (Nasdaq: VIACA, VIAC). For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc.


More Nick: 2020 on Nickelodeon | New Shows, Specials, Events, Movies, Episodes, and More | Nick Upfront 2020!

Originally published: Tuesday, February 11, 2020 AT 16:34 GMT.

Additional sources: Cartoon Brew, EP GRUPO.
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