Wednesday, November 13, 2019

Nickelodeon Big Base Camp to Open Easter 2020 at Secret London Location Making Kids Stars of the Show

NICKELODEON BIG BASE CAMP TO LAUNCH EASTER 2020 at Secret London Location making kids stars of the Show


New mega immersive event to launch at secret London location making kids stars of the show


Nickelodeon are launching a new immersive event featuring all their greatest characters and shows, putting kids at the heart of the story.


Coming to a brand new London location Easter 2020, in conjunction with BroadWick Venues, Nickelodeon UK & Ireland are delighted to announce the arrival of Nickelodeon Big Base Camp, the ultimate day out!


This all new, mega immersive experience in the heart of London, is set to be Nickelodeon UK’s BIGGEST ever kids event.

A place where families have the chance to engage and interact with the Nickelodeon brand first hand, as kids favourite shows and characters are brought to life. The Nickelodeon Big Base Camp will be an epic family adventure.

As a kids first event, the main attraction is the BASE CAMP STUDIOS EXPERIENCE where young explorers 7-14 will discover life behind the scenes & learn what it takes to become the star of the show, complete with 5 immersive zones filled with games, laughter and SLIME!


PLUS, the whole family will also be able to experience a number of activities in BIKINI BOTTOM BEACH, explore the BASE CAMP, or relax on the beach itself food and drink from the Krusty Crab itself.

The Nickelodeon Big Base Camp will be located at Magazine, a brand new venue located on the Greenwich Peninsula riverbank adjacent to the O2 Arena. This new event space for the capital is a purpose built, 24,179 sq m destination and the largest of its kind in London, and now the official home to Nickelodeon Big Base Camp.

Nickelodeon Big Base Camp will take place between Saturday 4th - Monday 13th April 2020.

Tickets will be available to pre-order soon. Visit https://nickelodeonbigbasecamp.com to sign up!

5 immersive zones for kids only!

- Transformation Zone where kids will learn to become the ultimate hero & discover their superpower skills from Phoebe Thunderman.

- Use their superpower skills to make it through Henry Danger’s Man Cave, a mystical chamber full of hidden secrets.

- Uncover the mystery in our Hunter Street Escape Room as kids race against time.

- Go behind the scenes at The Nick Studios as kids become the star of the show.

Finally, kids will understand what it means to be the ultimate Nickelodeon hero, and that is what an epic sliming in the SLIME Zone finale will provide.


Nickelodeon's Big Base Camp advertising / sponsorship opportunity through Sky Media

Nickelodeon’s Biggest Kids Event

- Across ten epic days in the heart of London.
- OTG reach of 60,000 kids and families.
- Promotion across TV, social and Heart FM.

Nickelodeon Big Base Camp creates unique opportunities for brands to speak to kids and their families. As part of the Nickelodeon Big Base Camp 2020, Nickelodeon and Sky Media are now offering brands Partnership Packages. There will be 3 key commercial packages, that will engage multiple media touchpoints:

Partnership Packages

HEADLINE SPONSOR
Become the headline sponsor and own the inaugural Nickelodeon Big Base Camp. The Headline sponsor will always have a mention alongside event promotions

ZONE SPONSOR
Become a sponsor for kids eyes only and creatively own a full zone, integrating with the most popular shows on Nick

SAMPLING / RETAIL PARTNER
Showcase your brand, product or service to 60,000 kids and families attending the event, in a trusted and engaging environment

All partnerships (exc Sampling only) will include;

- Branding inclusion and in-venue content
- Sampling and activation opportunities
- Broadcast and Digital media
- Media delivered across TV and digital to support each Sponsor. (dependent on package)

Full information for this fantastic Nickelodeon Sponsorship Opportunity can be found on the Sky Media Marketplace!

Update (22/10) - Nickelodeon has appointed Camden-based public relations & communications company Frank to help launch the Nickelodeon Big Base Camp!

According to a LinkedIn post by Frank founder and CEO Andrew Bloch, Nickelodeon Big Base Camp will be "a truly immersive family adventure that allows kids to be part of the show as they explore five different worlds".

Kids (and their parents) will get the chance to meet SpongeBob SquarePants and PAW Patrol and see other Nickelodeon favourites like The Thundermans, Henry Danger and more.

"This is a dream client for the agency, not to mention the major brownie points it has won me with my eight-year-old son," Bloch wrote on social media.

In the past year, Frank has won Atom Bank, The Book People, Burger King, Diet Coke, Simply Business, Huawei and Culture Trip as clients, and launched a social purpose arm called Good Stuff.


EXPLORE THE WORLD OF NICKELODEON BIG BASE CAMP
Nickelodeon: Big Base Camp The Fair
BASE CAMP
Base Camp is the main area as you enter into the venue, for the whole family to enjoy!

As soon as you arrive at our Top Wing Helter Skelter you know your kids are going to have the best time with Nickelodeon! There’s a range of games to keep the family entertained whilst your little ones begin their adventure straight away in our PAW Patrol soft play area!

Nickelodeon: Big Base Camp Slime

A place where kids 7-14-years-old rule and their favourite shows come to life!

TRANSFORMATION ZONE
The Z-Force needs you! Kira Kosarin is dialing into The Thundermans School for Superheroes to set you the ultimate super hero challenge – to gain a super power and entry into the elite hero league, also known as the Z-Force! You’ll need to think fast and work together!

HENRY DANGER MAN CAVE
This next challenge will push your Z-Force status to the limit – The Henry Danger Man Cave! This cave is full of twists and turns, puzzles and passages – your challenge is get through the cave unscathed or face transportation to another dimension! Jace Norman will be on screen to give you the low down, and tips on getting through!

HUNTER STREET
Can you unlock the mysteries of Hunter Street? As soon as the door locks – the countdown begins! Work together to solve the clues and see if your team can unlock our escape room, and escape from Hunter Street!

NICK STUDIOS
It’s your turn to be the star of the show and step in front of the camera here at the Nick Studios! Benjamin Flores Jr, star of Game Shakers will talk you through how his journey to stardom began, and then it’s over to you – as you get to star in your very own Nickelodeon Video! Lights, Camera, Action!

SLIME ZONE
It’s time for SLIME! Over the years, Nickelodeon has slimed some of the biggest celebrities on the planet, from Justin Bieber and Will Smith, to David Beckham and Sir Andy Murray! Watch as we take you on the journey of SLIME before turning the SLIME on you!

BIKINI BOTTOM BEACH
Bikini Bottom Beach is all about fun and play! Kids can get creative in the craft area, before hopping on the Top Wing Bouncy Castle. When they’ve finished exploring the Ball Pool, there’s plenty of time to relax with non-stop entertainment on our mainstage! There’ll be endless games for small (and big!) kids, and the chance to meet the SpongeBob SquarePants and PAW Patrol costume character! That all sounds like hungry work! So, sit back and enjoy the range of food options here at Bikini Bottom Beach.

Food & Drink

THE KRUSTY KRAB
With a great selection of hot & cold food and your favourite soft drinks, you can see why The Krusty Krab is SpongeBob’s No. 1 choice!

TURTLE PIZZA
Nothing says Teenage Mutant Ninja Turtles like a good pizza! Let Leonardo, Donatello, Michelangelo or Raphael help you choose one of their own recipes or create your own!

Official Nickelodeon UK Press Release, via The Fan Carpet:

EARLY BIRD TICKETS AVAILABLE: NICKELODEON BIG BASE CAMP Set To Be The Ultimate Easter Adventure For The Whole Family In 2020

Event: Nickelodeon Big Base Camp

Location: Magazine, 11 Ordnance Crescent, Greenwich Peninsula, London SE10 0JH

Dates: 4th – 13th April 2020

Timings: 9am-7pm

As of tomorrow at 10am, tickets for Nickelodeon Big Base Camp will be available.

Early bird tickets will be available to BUY HERE

London, 13th November 2019 - Nickelodeon, has today announced specially priced early bird ticket sales for its first ever Nickelodeon Big Base Camp, an epic family adventure through a truly immersive experience, running from the 4th – 13th April 2020.

Nickelodeon Big Base Camp allows kids to be part of the show, with five different worlds to explore and keep them entertained. Kids will be able to gain new skills and face challenges head on, from racing against the clock to solve the mystery of Hunter Street Escape Room, learning key superhero skills at the Thunderman’s School for Superheroes, to trying to make their way through the perilous Henry Danger’s Man Cave. No matter the activity, parents can rest assured that there will be an abundance of Nickelodeon fun and slime to be had, for both themselves and kids alike.

Taking over the London venue, Magazine – conveniently located three minutes from Greenwich Station – Nickelodeon Big Base Camp will become a home away from home for Nickelodeon’s show characters and children will get the chance to meet SpongeBob SquarePants, PAW Patrol and see The Thundermans, Henry Danger and many more.

The excitement doesn’t stop there, as Nickelodeon Big Base Camp will host its very own iconic and satisfyingly messy SLIME TIME area to complete the Nickelodeon experience. The event will also give kids the opportunity to immortalise their experience in Nick Studios with stunt videos, voiceovers and green screens – the ideal addition to an event designed to make kids the stars of the show.

What’s more, whilst the big kids are off becoming superheroes, spies and stars, the Nickelodeon Fair and SpongeBob’s Bikini Bottom Beach will have plenty on offer to keep smaller adventurers happy. Kids will be able to have a play in PAW Patrols Adventure Soft Play Area and slip and slide down the Top Wing Helter Skelter.

Early bird tickets are now on sale and available to buy at: https://bookings.kaboodle.co.uk/book/9782/ticket

About Nickelodeon
The home of SpongeBob SquarePants, Teenage Mutant Ninja Turtles, PAW Patrol and Nella the Princess Knight, Nickelodeon UK & Ireland Network is available in over 13 million cable and satellite homes and now reaches more than 10 million viewers a month. Launched in 1993, the top-performing Nickelodeon network comprises seven dedicated entertainment channels for kids aged 4-15 and their families: Nickelodeon, Nickelodeon HD, Nickelodeon +1, Nicktoons, Nick Jr., Nick Jr. +1 and Nick Jr. Too. The entertainment company has built a diverse multi-platform business by putting kids first in everything it does – Kids Rule! Content is at the core of the business with critically-acclaimed and hugely-popular television programming from the UK and around the world. In addition to the quality television programmes, Nickelodeon also produces bespoke content available online and on Nick Play, as well as consumer product and recreation opportunities such as the UK’s first-ever Nick theme park, Nickelodeon Land and the slimiest music festival for kids, SLIMEFEST UK.

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More Nick: intu Lakeside to Open Nickelodeon Adventure Lakeside During Autumn 2019!

Originally published: Monday, October 21, 2019.

Additional source: PR Week.

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