Saturday, September 22, 2018

DK Partners with Nickelodeon to Release Two Adult Humour Titles Inspired by 'Rugrats' and 'Hey Arnold!'

Original DK and Nickelodeon Press Release:

DK Partners with Nickelodeon to Release Two Adult Humour Titles

20th September, London -- DK, a division of Penguin Random House, is proud to announce a new publishing* partnership with Nickelodeon. This October, DK will publish two new humour books in the UK, US and Canada to help millennials navigate work and relationships: Hey Arnold!: Guide to Relationships by Rachel Bozek and Rugrats: Guide to Adulting by Stacey Grant.

These inspiring and humorous books take direct quotes and stills from the popular Nick ‘90s shows to offer advice on the themes of adulthood and relationships. These bold and colourful books evoke a playful nostalgia and are packed with throwbacks to the original animated series.

Simon Beecroft, Publishing Director for DK’s licensing imprint said: “DK is excited to be working with its friends at Nickelodeon again. We think these books are a smart, clever take on millennial nostalgia and will resonate with anyone dealing with life in their 20s or 30s who needs a little advice from a simpler time. We hope these books are just the start of a larger range of Nickelodeon titles from DK.”

Both Hey Arnold!: Guide to Relationships and Rugrats: Guide to Adulting publish on October 4 in the UK, and October 2 in the US and Canada.

* English language only

Publishing details:
UK – on sale 4 October 2018, £6.99
USA – on sale October 2, 2018 $9.99
Canada – on sale October 2, 2018 $12.99

Notes to Editor:
Hey Arnold! was created by Craig Bartlett
Rugrats was created by Klasky, Csupo, and Germain

About the authors:
Rachel Bozek first met the Rugrats when she was an intern at Nickelodeon Magazine, in 1997. She went on to become a senior editor there, and enjoyed interviewing many Rugrats voice actors as well as writing quizzes and articles about them over the years. Her Rugrats coverage has appeared in publications including Nickelodeon Magazine, Rugrats in Paris: The Movie Magazine, Rugrats Go Wild Movie Magazine, and Nick Mag Presents.

Stacey Grant is an entertainment news writer who lives for all things nostalgia. She's taken her passion for '90s and '00s pop culture and written hundreds of articles for MTV News, BuzzFeed, Seventeen, and TV Guide. She is currently the Snapchat Editor for Seventeen and is based in New York City.

About Nickelodeon:
The home of SpongeBob SquarePants, Teenage Mutant Ninja Turtles, PAW Patrol and Nella the Princess Knight, Nickelodeon UK & Ireland Network is available in over 13 million cable and satellite homes and now reaches more than 10 million viewers a month. Launched in 1993, the top-performing Nickelodeon network comprises seven dedicated entertainment channels for kids aged 4-15 and their families: Nickelodeon, Nickelodeon HD, Nickelodeon +1, Nicktoons, Nick Jr., Nick Jr. +1 and Nick Jr. Too. The entertainment company has built a diverse multi-platform business by putting kids first in everything it does – Kids Rule! Content is at the core of the business with critically-acclaimed and hugely-popular television programming from the UK and around the world. In addition to the quality television programmes, Nickelodeon also produces bespoke content available online and on Nick Play, as well as consumer product and recreation opportunities such as the UK’s first-ever Nick theme park, Nickelodeon Land and the messiest music festival for kids, SLIMEFEST.

About DK:
DK, the world’s leading illustrated reference publisher and a member of the Penguin Random House division of Bertelsmann, publishes highly visual non-fiction designed to inspire, educate and entertain readers of all ages. DK produces content for consumers in over 100 countries and over 60 languages, with offices in the UK, India, US, Germany, China, Canada, Spain and Australia.


Below are more details about each book:

Nickelodeon The Rugrats Guide To Adulting
Published by DK
By Rachel Bozek


ISBN: 9780241367575
Pages: 64
Published: 04 Oct 2018

Book description

Master the struggle of everyday adult life with help from everyone's favorite babies! Relive classic moments from the beloved 90s Nickelodeon TV show, The Rugrats.

90s kids might be all grown up now, but adulting is hard work. The Nickelodeon Rugrats: Guide to Adulting is a nostalgic guide to relationships, work, and living a healthy lifestyle from iconic Rugrats characters including Tommy Pickles, Chuckie Finster, and Grandpa Lou. Even outspoken Angelica is on hand with some hard-hitting truths on how to live your best life. Packed with throwbacks to the original animated series, this bold and colorful book is the perfect gift for twenty-something fans of Nickelodeon who are still dumb babies at heart.

Produced in collaboration with Nickelodeon, the Nickelodeon Rugrats: Guide to Adulting is an affectionate and amusing reflection on modern life, for a new generation of adults who have fond memories of their favorite childhood cartoons.

Nickelodeon Hey Arnold! Guide To Relationships
Published by DK
By Stacey Grant


SBN: 9780241367568
Size: 129 x 178 mm
Pages: 64
Published: 04 Oct 2018

Book description

Navigate the messy world of modern relationships with advice from the iconic characters of the hit 90s Nickelodeon TV show, Hey Arnold!

For everyone who thought that embarrassing crushes and awkward dates would be left in the school yard, the Nickelodeon Hey Arnold!: Guide to Relationships is the must-have handbook on matters of the heart. Whether it is uncovering true relationship goals with Grandpa and Grandma or pursuing the object of your affection with the single-minded dedication of Helga Pataki, let Arnold and the gang help you find happiness, not heartbreak. The perfect gift for the football head in your life, this lively and straight-talking book takes a trip down memory lane with hilarious moments from the original animated series.

Produced in collaboration with Nickelodeon, the Nickelodeon Hey Arnold!: Guide to Relationships is an affectionate and amusing take on relationships, for a new generation of adults who have a soft spot for their favourite childhood cartoons.

Watch all your '90s Nickelodeon favorites on NickSplat, your late-night destination for your favorite childhood Nickelodeon cartoons and live-action shows! NickSplat doesn't question football-shaped heads, but embrace them - along with Reptar bars, a Big Ear of Corn, orange soda, and even slime for Pete (and Pete's) sake. Make your slime-covered Nickelodeon childhood dreams come true every night at 11 PM ET/PT on TeenNick USA, and anytime you want on NickSplat on VRV! #NickSplat!

More Nick: Nickelodeon and Paramount to Bring 'Rugrats' Back for the Next Generation of Kids with an All-New TV Series and Feature Film!

Originally published: Friday, September 21, 2018.

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