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Thursday, July 19, 2018

Hot Topic Launches Lisa Frank x SpongeBob SquarePants Collection

Original Nickelodeon USA Press Release:

Hot Topic Launches Lisa Frank® x SpongeBob SquarePants Collection



LOS ANGELES, July 18, 2018 – Hot Topic today announced a colorful collaboration from Lisa Frank, the iconic brand best known for its bright whimsical stickers and stationery, and Nickelodeon’s equally iconic sea sponge, SpongeBob SquarePants. The Lisa Frank x SpongeBob collection features a mash-up of popular characters from the worlds of Lisa Frank and SpongeBob SquarePants, including Hollywood Bear™, Markie the Unicorn™, Patrick Star and SpongeBob himself. The assortment includes tie-dye tops for guys and girls, a holographic rainbow drawstring bag, brightly colored dad cap, limited-edition button set, stickers and more! Prices range from $5 – $35 and is available now exclusively in Hot Topic stores and online at hottopic.com.

“SpongeBob is an energetic and optimistic character that squarely connects with the energy and vibrancy of the Lisa Frank brand. Along with our retail partner, Hot Topic, it’s a match made in rainbow heaven!” says Lisa Frank.

“Pop culture icons SpongeBob SquarePants and Lisa Frank unite for the first time in a collaboration that nostalgic dreams are made of,” adds Jose Castro, SVP Fashion and Lifestyle Licensing and Global Collaborations, Viacom/Nickelodeon Consumer Products. “Fans of all ages are going to love this imaginative collection of apparel and accessories which is only available for a limited time at Hot Topic.”

The Lisa Frank x SpongeBob collection for Hot Topic includes:

Apparel

  • Lisa Frank x SpongeBob Girls Tank & Shorts Sleep Set, $34.90
  • Lisa Frank x SpongeBob Girls Unicorn Pullover, $32.90
  • Lisa Frank x SpongeBob Girls Gumball Knotted Tee, $24.90
  • Lisa Frank x SpongeBob Girls Krabby Patty Tie-Dye Tee, $24.90
  • Lisa Frank x SpongeBob Guys Rainbow Tie-Dye Tee, $24.90
  • Lisa Frank x SpongeBob Guys Pink Pocket Tee, $22.90

Accessories & Gifts

  • Lisa Frank x SpongeBob Holographic Drawstring Bag, $15.90
  • Lisa Frank x SpongeBob Dad Cap, $14.90
  • Lisa Frank x SpongeBob 4-count Button Set, $6.99
  • Lisa Frank x SpongeBob Sticker Sheet, $6.99
  • Lisa Frank x SpongeBob Iron On Patch, $4.90

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About Hot Topic

Hot Topic, headquartered in City of Industry, CA, was the first retailer to make alternative apparel and accessories available at malls across the country. Today, Hot Topic is the fandom haven for guys and girls obsessed with music and all things pop culture. Founded in 1989, Hot Topic operates 692 stores in the U.S., Canada and Puerto Rico and an online store at hottopic.com. For more information, visit hottopic.com and follow @hottopic on Facebook, Twitter, Instagram and Snapchat.

About Lisa Frank

The Lisa Frank brand, created in 1979, is a magical world made up of iconic, whimsical and colorful characters and designs. By standing out instead of blending in, Lisa Frank inspires girls and women alike to follow their dreams. Find Lisa Frank on Instagram (@lisa_frank), Facebook (facebook.com/lisafrankofficial) and Twitter (@lisafrank).

About Nickelodeon

Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 90 million households and has been the number-one-rated kids’ basic cable network for 22 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).

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Fans attending Comic-Con International: San Diego 2018 can also pick up a exclusive Lisa Frank x SpongeBob Pouch from Nickelodeon's SDCC 2018 booth!

Lisa Frank® x SpongeBob SquarePants Collection Look Book:


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Originally published: Wednesday, July 18, 2018.
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