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Tuesday, May 12, 2015

Breakthrough Entertainment Begins Production On Second Season Of "Max & Shred"

Original Breakthrough Entertainment Inc. Press Release via BreakthroughEntertainment.com:

Breakthrough Entertainment Begins Production On Second Season Of Max & Shred

Breakthrough To Produce 13 All-New Episodes Of Hit Kids Live-Action Buddy Comedy Series For YTV And Nickelodeon


For Immediate Release:

TORONTO (May 11, 2015) – Production has begun on season two of Breakthrough Entertainment's hit kids' live-action comedy series Max & Shred announced Joan Lambur, Executive Vice-President, Family Entertainment for Breakthrough Entertainment, and an Executive Producer on this series.

Breakthrough will produce 13 all-new episodes of the buddy comedy which airs on YTV (Canada) and Nickelodeon channels globally. In addition to YTV and Nick, Max & Shred has scored with kid audiences in countries worldwide, including Africa, Australia, Columbia, Italy, Portugal, Russia and the U.K., all of whom are primed for the series' second season.


The internationally successful buddy comedy chronicles the hilarious and unlikely friendship between Max Asher played by Jonny Gray, (Annedroids, Paranormal Witness 3), a celebrity snowboarder, and Alvin "Shred" Ackerman played by Jake Goodman (Life with Boys, Saving Hope), a science whiz-kid, who become roommates and instant "bros" when Max moves to Colorado to train for the Winter Cup. The show centres on the boys' odd couple relationship as they help and hinder each other through the trials of teenage life. Returning also for a second season are Emilia McCarthy (Zapped, Hemlock Grove) as Alvin's driven older sister Abby, and Saara Chaudry (DeGrassi, Isabelle Dances into the Spotlight) as Howie, Alvin's super smart eight-year-old protégé.

"We are thoroughly delighted by the resounding success of Max & Shred here at home on YTV, on Nick in the US and throughout the international marketplace. The chemistry between the show's tremendously talented cast, production crew and brilliant showrunner George Doty has resulted in a smart, quality comedy that kids everywhere have truly gotten behind," said Joan Lambur, Executive Vice-President, Family Entertainment for Breakthrough Entertainment, and an Executive Producer on this series.

"We are thrilled to continue the success of this hit show with another season on YTV," said Jamie Piekarz, Director of Content, Corus Kids. "Max & Shred fans will be so excited to see some incredibly funny twists and turns in Season 2. While not giving anything away, someone gets a new reality show, someone gets a major crush, and someone struggles with leaving for University. Rest assured, some things will remain the same such as Max and Shred's bro factor and the crazy cast of characters that populate Blizzard Springs."


Max & Shred is executive produced by George Doty IV, whose extensive writing credits include the hit Nickelodeon live-action series iCarly, Victorious, and the beloved buddy-comedy Drake & Josh. Doty also served as story editor on the iconic animated series Scooby Doo. Additional executive producers for Max & Shred include Breakthrough Entertainment's Joan Lambur, Ira Levy, Peter Williamson, Nat Abraham and Michael McGuigan. YTV executives are Jocelyn Hamilton, Vice President, Programming and Jaime Piekarz, Director, Content, Corus Kids. Nickelodeon Executives are Bronwen O'Keefe, Senior Vice President, Content Strategy and Zuri Rice, Vice President, Development and Production, East Coast.

About Breakthrough Entertainment

Headquartered in Toronto, Breakthrough Entertainment Inc. (BEI) is a world class studio, being a leading global producer and distributor of acclaimed primetime comedy and drama series, as well as factual entertainment, documentaries, television movies, feature films, family entertainment and children's animation. As one of Canada's largest television production and distribution companies, BEI has licensed programs to major broadcasters in over 200 territories. With a catalogue of over 3000 half-hours of programming, the company handles distribution as well as worldwide pre-sales, co-productions and third-party acquisitions. In addition to its dedicated program development, production and distribution divisions, Breakthrough's digital media division ranks among one of the industry's most respected producers of high quality digital entertainment including ebooks, webisodes and online and mobile games. www.breakthroughentertainment.com. Follow us on Twitter @breakthru_ent.

About YTV

Celebrating 25 years in television, YTV is a leading cross platform entertainment brand for kids and families. The channel offers quality entertainment with hilarious animated and live-action comedy series, popular Nickelodeon series, blockbuster movies, top-rated original Canadian programming, music, celebrities and the channel's after-school block, The Zone. Through its multiple platforms and exclusive digital and interactive content, YTV is the voice of Canadian youth culture. YTV is owned by Corus Entertainment. Visit www.corusent.com.

About Nickelodeon

Nickelodeon, now in its 36th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 20 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).

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