Tim PattersonYou can read the 2013 edition of Kidscreen's Global Pitch Guide in full here on Kidscreen.com.
VP Of Scheduling
Looking For/ The priority is preschool programming for Nick Jr., as there is an appetite for locally produced preschool programming from UK producers. current examples such as Peppa Pig and Poppy Cat perform very well for Nick UK’s two preschool channels: Nick Jr. and Nick Jr. 2. The Nick Jr. ethos is one of "every day's an adventure," so the channel is on the lookout for programming that demonstrates those attributes. Animation is at the top of the list, as it resonates so strongly with the preschool audience and works well across multiple territories, but Nick Jr. is still open to live-action pitches. Additionally, Patterson wants to hear ideas for Nicktoons and Nickelodeon and hopefully discover the next global hit for those channels. For both networks, humor is the key and producers are encouraged to think beyond the 22-minute episode. Nick UK is also interested in hearing about
Preferred Approach/ Producers should contact Patterson directly or the programming team (firstname.lastname@example.org). He recommends that pitchers take some time to research Nick UK channels to determine where their program [programme] would fit in the given channel's schedule — what will the idea offer Nick's audience?
A one sheet that outlines the overall concept, as well as a few storylines demonstrating a clearly thought-out story arc are the preferred pitch format. Series narrative and core attributes of characters are more important to Patterson than art at the pitch stage. If an animatic or a pilot is available, send it along, and keep in mind the evocative power of music. Patterson feels that a soundtrack can suggest a great deal about what is at the core of a property.
Market Circuit/ Kidscreen Summit, The Children's Media Conference, MIPCOM
Extra tags: How to pitch a show to Nickelodeon UK, pitching, series