SAMBRO TEAMS UP WITH VIACOMCBS CONSUMER PRODUCTS AND PINKFONG TO PRODUCE AN EXCITING RANGE OF BABY SHARK PRODUCTS
Manchester UK - Sambro International Ltd has announced a partnership with ViacomCBS Consumer Products and Pinkfong to produce an exciting range of children’s Arts & Craft, Novelty and Outdoor products for the iconic Baby Shark brand. The range which will include painting sets, doughs and inflatable play products will hit the shelves in the Spring of 2021.
Tony Hicks, Sambro CEO, commented “we are delighted to be continuing our long running partnership with ViacomCBS Consumer Products and are excited to be diving into the exciting world of Baby Shark”.
“In 2021 Baby Shark dives from YouTube onto Nick Jr. with, Baby Shark’s Big Show; a new animated series featuring an array of new characters, a humorous script and songs that are just as catchy as the original. We are thrilled to be working with Sambro and Pinkfong to expand the world of Baby Shark and create innovative new products that will be hitting homes, gardens, swimming pools and the great outdoors early next year’ commented Venetia Davie, Vice President Consumer Products UK.
In addition to Nickelodeon and SmartStudy’s partnership to produce Baby Shark’s Big Show!, ViacomCBS Consumer Products (VCP) is managing consumer products licensing worldwide, excluding China, Korea and Southeast Asia, for the Baby Shark property.
More Nick: Nickelodeon Dives In With All-New 'Baby Shark' Animated Preschool Series 'Baby Shark’s Big Show!'!
H/T: Licensing.biz.
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