Friday, June 13, 2014

Nickelodeon Wins Big At PromaxBDA's 2014 Promotion, Marketing & Design North America Awards And Global Excellence Awards

PromaxBDA, the leading global association for marketing, promotion and design professionals in the entertainment industry, today, Friday 13th June 2014, announced the very exciting Nickelodeon News that Nickelodeon, the number-one entertainment brand for kids and families, won 15 awards at the 2014 Promotion, Marketing & Design North America Awards and six Global Excellence Awards! The awards were announced at "PromaxBDA: The Conference 2014", which recognizes the most creative and high-impact work produced in North America and throughout the world.

In PromaxBDA's 2014 Promotion, Marketing & Design North America Awards, Nickelodeon USA won the Gold and Silver 'Art Direction & Design: General Channel Image Campaign' awards for Nick USA's 2013 Halloween channel idents (station ID's) and 2013 'Knit' Holiday idents, respectively, and the Bronze 'Channel Holiday/Special Event Campaign' award for the networks 2013 Halloween idents in the 'Television - Video Presentation: Channel Promotion' category.

In the 'Television - Video Presentation: Content Promotion' awards category, Nickelodeon's "Kids' Choice Awards 2013" promotional campaign won the Bronze 'Live Event Campaign' award; Nick Jr. USA's 'Team Umizoomi Saves Gordon Ramsay' promotional spot and 'Bubble Guppies Pencil Case', a parody song based on Lady Gaga used to promote the premiere of "Bubble Guppies" season three, won the Gold and Bronze 'Children's Programming Spot Or Campaign' awards, respectively; Nickelodeon Preschools 'Team Umizoomi Saves Gordon Ramsay' promotional spot and 'Bubble Guppies Pencil Case', a parody song based on Lady Gaga, won the Gold and Bronze 'Children's Programming Spot Or Campaign' awards, respectively; Nickelodeon's 'Worldwide Day of Play 2013' campaign won the Bronze 'Public Service Announcement Campaign' award; Nickelodeon and 20th Century Fox's "Walking With Dinosaurs" "Dino Rap" Nickelodeon Orange Carpet special by "Haunted Hathaways" star Lil' P-Nut (Benjamin Flores, Jr.) won the Gold 'On-Air Consumer Tie-In/Brand Integrated Spot' award; the opening titles for Nickelodeon Preschools special "Dora the Explorer" episode "Dora in Wonderland" won the Silver 'Art Direction & Design: Program Open/Titles' award; and Nick Jr.'s 'Team Umizoomi Saves Gordon Ramsay' and 'Bubble Guppies Pencil Case' won the Silver and Bronze 'Daytime Program Spot Or Campaign' awards, respectively.

In the 'Television - Video Presentation: Special Categories' category, Nickelodeon's 'Bubble Guppies "Pencil Case"' trailer won the Gold 'Art Direction & Design: Music Video or Short Subject Video' award and Nickelodeon's web series "Republic City Hustle", a trilogy set three years prior to the events chronicled in "The Legend of Korra", won the Silver 'Art Direction & Design: Long Form/Webisode Or Viral Video' award.

In the 'Cross Media Promotion: Channel Promotion' category, Nickelodeon's 'Nickelodeon Knit Holiday IDs 2013' won the Gold 'Total Package Art Direction & Design: Channel Image - On-Air Only' award. Plus, in the 'Print' category, Nickelodeon's 'Kids Choice Awards 2013 Premium Items' won the Bronze 'Art Direction & Design: Promotional/Premium Item(s)' award.

In PromaxBDA's 2014 Promotion, Marketing & Design Global Excellence Awards, Nickelodeon Australia's 'Fanimals' campaign won Gold and Nickelodeon UK's 'Robot and Monster Song' trailer won Silver 'Children's Programming Spot Or Campaign' awards in the 'Television - Video Presentation: Content Promotion' category.

The 'Spaceship' episode of Nick Jr. UK's short-form series "Cardboard Box Adventures" won the Silver 'Art Direction & Design: interstitial/Short Form Spot' award.

Nickelodeon UK's 'Nick's Induction Video' won the Silver 'Marketing Video/Sizzle Reel/Presentation - Internal Use' award in the 'Television - Video Presentation: Cable, Satellite And Online Content Platforms' category.

Additionally, Nickelodeon Australia and New Zealand's 'Crack To School' campaign and 'Butts' Promo' won the Silver and Bronze 'Clip-Based Children's Programming Spot' awards, respectively, in the 'Television - Video Presentation: Content Promotion' category.

Congratulations Nickelodeon!!!


You can find a full list of PromaxBDA 2014 Promotion, Marketing & Design North America Awards and a full list of PromaxBDA 2014 Promotion, Marketing & Design Global Excellence Awards winners here on the official PromaxBDA website, promaxbda.org.

To celebrate Nickelodeon winning big at the PromaxBDA 2014 Promotion, Marketing & Design North America Awards and 2014 Global Excellence Awards, below are a selection of online streaming video clips featuring Nickelodeon's winning entry's! (If reading this post on the homepage, please click the 'Read More' link before to watch the videos.)

Robot and Monster Song (2013) - Nickelodeon UK

Robot and Monster Song (2013) from Max Kinder on Vimeo.

Robot and Monster Song composed by Max Kinder [Nickelodeon UK Associate Producer] and Fred Ashworth [music consultant / composer at The Jungle Group]


Cardboard Box Adventures - Spaceship (Charlie & Olivia's Rescue Mission) - Nick Jr. UK:

NickJr - Charlie & Olivia's Rescue Mission from Kim Majkut on Vimeo.

Part 2 in a NickJr adventure in the magical world of the cardboard box.

WRITTEN & DIRECTED: KIM MAJKUT & AKIN AKINSIKU
MUSIC & SOUND DESIGN: WILL COHEN

ANIMATION PRODUCTION: NOT TO SCALE
ANIMATION DIRECTORS: PIERRE + BERTRAND

PRODUCTION MANAGER LINDSAY TRACEY
DOP: BRUCE JACKSON
CAMERA ASSISTANT: ED TUCKER
SPARK: PHIL PENFOLD
SOUND GEORGE MCMILLAN
ART DIRECTOR: SONYA YU, JO WISE
ART DEPARTMENT: SAM MORRISON

CHILD WELFARE MANAGER: WINCIE KNIGHT
CHILD WELFARE OFFICER: SARAH CALLAGHAN
PRODUCTION ASSISTAN: NATASHA COLLIE


Butts' Promo - Nickelodeon Australia and New Zealand:



Halloween IDs (2013) - Nickelodeon USA:

Nickelodeon Halloween IDs from Brett Graves on Vimeo.


Nickelodeon USA's Knit Holiday IDs:

Anna Hrachovec for Nickelodeon: Holiday 2013 IDs from Anna Hrachovec on Vimeo.

Nickelodion IDs featuring wintry creatures from Mochimochi Land!

I worked together with the Nick promotions team to concept and animate the first six IDs, with all the post-production work, including the sound and the flat animations, handled by Nick. The last four clips starring mochi-fied Nick characters were animated by the Nick team themselves using materials that I had made.


Team Umizoomi Saves Gordon Ramsay - Nickelodeon/Nick Jr. USA:

gordon ramsay in nickelodeon team umizoomi spot 1280x720 from Rich Gerould James Salada on Vimeo.


Bubble Guppies Pencil Case Promo - Nickelodeon/Nick Jr. USA:

Bubble Guppies Pencil Case from Lauren Fundora on Vimeo.

We created a gaga-licious music video for Nickelodeon to promote the Back-to-School season with the Bubble Guppies. Created at Primal Screen 2013.

Design Director: Lauren Fundora
3D Animation Director: Shane McGee
Cinema 4d Animators: Lauren Fundora, Dakota Hopkins
Cinema 4d Texturing, Lighting and Rendering: Lauren Fundora, Dakota Hopkins
Maya Animators: Shane McGee, Fumi Yozawa, Rob "Vegas" Shetler, Jonathan Brown, Leonard Nicholas
Maya Texturing, Lighting and Rendering: Shane McGee, Fumi Yozawa, Patrice Needham
Compositors: Lauren Fundora, Shane McGee, Dakota Hopkins
Executive Producer: Hunter Matheson
Producer: Laura Green


Nickelodeon and 20th Century Fox's "Walking With Dinosaurs" "Dino Rap" Orange Carpet Special featuring Lil' P-Nut (Benjamin Flores, Jr.):

Nickelodeon - Lil’ P-Nut - Walking With Dinosaurs from Cause & [Effect] Productions on Vimeo.

Client: Nickelodeon
Production: Cause & [Effect]
Director: Sean Patrick Kelly, Steve Figueiredo
Producer: Denny Tedesco
Post Production: Cause & [Effect]
Post Producer: Julia Price Baron
Designer/Animator: Ben Gabelman
Editor: Brock Bodell
causeffect.tv


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