Wednesday, May 29, 2019

FYE Announces SpongeBob x Op Exclusive Collection

Original Trans World Entertainment Corp. Press Release via PR Newswire:

FYE Announces SpongeBob x Op Exclusive Collection

ALBANY, N.Y., May 28, 2019 /PRNewswire/ -- FYE has partnered with Viacom Nickelodeon Consumer Products and Ocean Pacific to launch an exclusive SpongeBob x Op apparel collection. SpongeBob SquarePants has been a pop culture icon for two decades, and in celebration of his 20th Anniversary, fans new and old can dress the part.


FYE Announces SpongeBob x Op Exclusive Collection

The exclusive collection combines the iconic underwater characters from the show with Op's colorful cool aesthetic. The entire line maintains an ocean theme and contains beach fashion elements with sunsets, palm trees, beaches and waves. Vibrant colors are incorporated throughout to complement the bright graphic elements.

The exclusive sweatshirt features the classic Ocean Pacific logo along the sleeve and SpongeBob with his surfboard on the front and back, keeping with the origins of the Op brand – a theme repeated throughout the line. The high quality, limited edition apparel also includes several short sleeve tees with bands of color across the front and in show references like "Bikini Bottom Surf" and "Goo Lagoon Surf Contest". The long sleeve tee features all of the iconic SpongeBob characters in front of a rainbow with a colorful Ocean Pacific logo sleeve hit.


These products and more are now available exclusively at FYE stores and on www.fye.com.

About Ocean Pacific

Founded in 1972 in Southern California and now owned by Iconix Brand Group, Inc., Ocean Pacific is a lifestyle brand known for its laid-back, California cool aesthetic. Op's comfortable, sunshine-ready clothes and accessories dominated the surf scene in the 70's and 80's. Many waves later, the brand is an optimistic echo of the beaches and streets of Southern California's surf and skate culture.

For updates on Op, please visit www.oceanpacific.com and follow the brand on Instagram, Facebook and Twitter.

About Viacom Nickelodeon Consumer Products

Viacom Nickelodeon Consumer Products (VNCP) oversees all merchandising and retail operations for Viacom Inc. (NASDAQ: VIAB, VIA), one of the world's leading multimedia entertainment companies and home to such powerhouse brands as Nickelodeon, MTV, Paramount Network, Paramount Pictures and Comedy Central. With a diverse portfolio spanning animation, preschool, youth and adult licenses, VNCP is committed to providing key partner development and innovative marketing solutions, ensuring the highest quality product offering across some of the world's most powerful TV and entertainment properties, including SpongeBob SquarePants, PAW Patrol and Teenage Mutant Ninja Turtles.

SOURCE Trans World Entertainment Corp.

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The SpongeBob x Op Exclusive Collection forms part of the "Best Year Ever", Nickelodeon's year-long global celebration commemorating 20 years of SpongeBob SquarePants, one of the most iconic TV series and characters ever created. The “Best Year Ever” includes with the premiere of “SpongeBob’s Big Birthday Blowout,” an original mixed live-action and animated special, and leads up to the Paramount Pictures and Nickelodeon Movies theatrical, The SpongeBob Movie: It's a Wonderful Sponge, coming summer 2020.

It’s SpongeBob’s birthday in “SpongeBob’s Big Birthday Blowout,” which features for the first time the celebrated voice talent behind SpongeBob, Patrick, Mr. Krabs, Sandy, Squidward and Plankton playing live-action doppelgänger versions of the animated characters they voice. In the one-hour special, Patrick and SpongeBob journey to the surface world, where they come across a few familiar characters during lunchtime rush at The Trusty Slab restaurant. Meanwhile, the Bikini Bottom residents set up a surprise party for SpongeBob. The special, premiering Friday, July 12, at 7:00 p.m. (ET/PT) on Nickelodeon USA, also features special guest stars, including David Hasselhoff (Baywatch), Jack Griffo (The Thundermans), Daniella Perkins (Knight Squad), and Kel Mitchell (All That, Game Shakers).

SpongeBob launched July 17, 1999, and has reigned as the number-one kids’ animated series on TV for the last 17 years, generating a universe of beloved characters, pop culture catchphrases and memes, theatrical releases, consumer products, a Tony award-winning Broadway musical and a global fan base.

More Nick: Nickelodeon Marks 20 Years of "SpongeBob SquarePants" with the "Best Year Ever"!

Originally published: Wednesday, May 29, 2019 at 12:05am BST.
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