Monday, May 13, 2019

SM Supermalls, Nickelodeon Give Pinoy Kids a Wonderful Summer 'Funland'

MANILA, Philippines — It’s going to be a summer to remember for kids as SM Supermalls partners with Nickelodeon for a bigger, more exciting Everyday is Playday Year 3!


Launched on Saturday 30th March 2019 at The Block Atrium in SM City North EDSA, the Nickelodeon x SM Global Partnership brings a more playful place in SM malls through a series of fun tech activations, character meet-and-greet events, and more!

“Everyday is Playday has always been a place of joy and productivity for kids and kids-at-heart. In collaboration with Nickelodeon, everyone can indulge in a series of fun and interactive games and activities to create family fun moments this summer,” said Jonjon San Agustin, SM Supermalls senior vice president for marketing.

The kick-off featured the launch of The Rise of the Teenage Mutant Ninja Turtles, plus character meet-and-greets with SpongeBob SquarePants, Patrick Star, Squidward Tentacles, PAW Patrol’s Sky, Chase, and Marshall, and Shimmer and Shine!


Kids visited fun booths, including a slime photo booth for a memorable experience and IG-worthy photos.

It also had some fun and games for the kids like dance-offs, “SpongeBob Says…” and the classic game bring me! and after that ended with an epic sliming onstage.

Fans also checked out installations where they sang and dance Jojo Siwa-style, rode with their favorite Paw Patrol character, beat the Ninja Turtles in an obstacle maze battle, and even made new friends at the giant genie play area!


Catch Everyday is Playday with Nickelodeon in the following SM malls: Fairview (April 7 to 10), Novaliches (April 11 to 14), San Jose Del Monte (April 12 to 20), East Ortigas (April 22 to 26), Marikina and Masinag (April 23 to 28), Manila (May 1 to 5), Sta. Mesa and San Lazaro (May 7 to 12), BF Parañaque (May 14 to 19), Sucat and Bicutan (May 21 to 26), and Angono and Taytay (May 28 to June 2). Also, watch out for the schedule of Nickelodeon Summer Fun at other provincial malls.

For more information, visit SM Supermalls at www.smsupermalls.com, or its Facebook, Twitter and Instagram accounts: @smsupermalls.

Original source: Philstar.com.

From Celebrity Mom:

Catch Some Sweet Summer Fun With Nickelodeon at SM City North Edsa!

SM City North EDSA is kicking off the 3rd year of Everyday is Play Day with Nickelodeon!


The kick-off featured Nickelodeon favorites like Shimmer & Shine, Sky, Chase, and Marshall from PAW Patrol, and SpongeBob and Patrick Star. It also had some fun and games for the kids like dance-offs, “SpongeBob Says…” and the classic game bring me! and after that ended with an epic sliming onstage.

Jonjon San Agustin, SM Supermalls VP for Marketing, had a few words to say about the event, “Everyday is Play Day has always been a place of joy and productivity for kids and kids-at-heart. In collaboration with Nickelodeon, everyone can indulge in a series of fun and interactive games and activities to create fun family moments this summer.” while Customer Service Senior Manager Lei Sia also shared that it’s important to have kids learn physically, rather than from a screen, especially for their motor skills.

Making the world a more playful place


Starting on March 30 to April 5, kids can catch their favorite Nickelodeon characters at The Block Atrium, SM City North EDSA. Kids get to roam around the play area and test their skills at different booths featuring their favorite characters. They can sing and dance Jojo Siwa-style, test their Ninja skills at the Teenage Mutant Ninja Turtle Maze, ride on their favorite PAW Patrol character, and also meet new friends at Shimmer & Shine’s giant inflatable tent!

And to really sum up the entire experience, don’t leave without a photo at any of their IG-worthy photo walls. Parents and kids can take a photo at PAW Patrol HQ or a photo of them getting slimed!

If you miss this event, there’s still a chance to join in on the fun. Catch Everyday is Play Day with Nickelodeon at the following SM Malls: Fairview (April 7 – 10), Novaliches (April 11 – 14), San Jose Del Monte (April 12 – 20), East Ortigas (April 22 – 26), Marikina and Masinag (April 23 – 28). It’s set to also appear in Manila (May 1 – 5), Sta. Mesa and San Lazaro (May 7 – 12). While families in the south can catch it at BF Paranaque (May 14 – 19), Sucat and Bicutan (May 21 – 26). Lastly, it’ll make its way to Angono and Taytay (May 28 – June 2). Also make sure to watch out for the schedule of Nickelodeon Summer Fun at other provincial malls.

For more information, visit SM Supermalls’ official website: www.smsupermalls.com. You can also check them out on Facebook and Instagram: @smsupermalls.

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From Philstar.com:

Global brand tie ups, tech-driven experiences, character meet-and-greets, and more!

Just in time for the summer season, SM Supermalls invited customers to experience a fun and tech-citing Easter celebration as SM malls nationwide played host to QR Easter Egg Hunt Year 2 last March 21, in partnership with Toy Kingdom and well-loved global toy brand Hatchimals.

Kids and their families hunted Hatchimals QR eggs at the #EggcitingEasterAtSM QR Egg Wall digital activation for chance to win exclusive giveaways!

Teaming up with Nickelodeon, SM Supermalls, the home of global brands, indulge kids and kids at heart with a summer to remember at Everyday is Play Day Year 3, featuring fun workshops, interactive play activities, and lots of character meet-and-greets from March 25 till October in 18 SM malls in Metro Manila.

SM’s partnerships with global brands, digital gaming activities, summer workshops, SAM (the country’s first in-mall robot), and the introduction of cashless transactions are all about bringing the latest innovations to its customers.

Just as Henry Sy Sr., founder of SM Malls, was an innovator — it is the goal of SM Malls to become a place of fun, laughter and smiles — with the latest that technology can offer, too.

For information, visit www.smsupermalls.com or SM Supermalls Facebook, Twitter and Instagram @smsupermalls.

SM Supermalls raises the bar in customer service with the introduction of the country’s first ever in-mall smart customer service robot at SM Megamall last March. The robot named SAM is designed to help with directions and provide mall information about the latest deals, promos and events, and can also make personalized greetings to shoppers once they enter the mall.

Currently, there are three SAMs at SM Megamall that are stationed in different key areas and are poised to roll out to other SM malls. Plus, customers can also talk to SAM 24/7 via chatbot on the SM Supermalls Facebook page. SAM was created in partnership with Cal-Comp Technology (Philippines), which is the leading provider of electronic and original design manufacturing services. For more information, visit www.smsupermalls.com.

SM’s SAM, the country’s first in-mall smart robot, with SM Little Stars 2018 achiever Elisia Parmisano. Released


Cool kid at the launch of the Everyday is Play Day team up with Nickelodeon. Released


PAW Patrol meet and greet at SM City Fairview. Released


Nickelodeon’s Spongebob Squarepants and Patrick Star find a home at SM City North Edsa. Released


Kids meet Shimmer and Shine at the Everyday is Play Day Year 3 launch last March. Released

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More Nick: Nickelodeon Asia Celebrates SpongeBob SquarePants' 20th Anniversary with 'Seronoknya Raya' Retail Activations in Malaysia!

Originally published: Tuesday, April 02, 2019.
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