Tuesday, February 20, 2018

Nickelodeon India To De-Stress Kids This Exam Season With Exciting New Campaign And School Contact Program

Mumbai: Exams are right around the corner and Nickelodeon, India’s leading kids’ entertainment channel is all set to help kids unwind during these stressful times with its exciting new high-octane campaign!

Set to flag off, Nickelodeon ‘Masti Ka Time Table’ and Sonic ‘Shiva Banaye Exams Cool’ will make sure that this exam season also becomes a positive and memorable one for the students.

Powered by United Colors of Benetton, the campaign will be brought alive on-ground by a high decibel school contact program across 250 schools spanning over eight cities over the next few weeks. The franchise is all set to make exam time stress-free through an engaging and exciting line up of activities which will help kids develop presence of mind and study smart. The campaigns ensure that children achieve balance between their study while simultaneously forgetting exam despairs, helping them to de-stress for a while.

Nickelodeon’s "Masti Ka Time Table" will see series of entertaining promos showcasing various fun ways kids can deal with exam stress. With this campaign, featuring Nicktoon favourites Gattu Battu and Motu & Patlu, the channel aims to help kids plan their day better with regular breaks ensuring there is balance between study and play. The series of fun interstitials coupled with a robust digital, social media and on-ground presence is designed to engage with the young viewers at different touch points.

On Sonic, “Shiva Banaye Exams Cool” will see Shiva provide children with smart tips on how to stay cool by following simple exam rules! Armed with easy exam tips, Shiva is all set to add a fun element to the stressful season. Kids can also tune in to Sonic every evening from 5:30 – 6:30 pm and answer simple questions to stand a chance of winning exciting prizes from their favorite toon, Shiva!

The best of luck to everyone taking exams! :)

More Nick: Nickelodeon India Celebrates Valentine's Day With 'Dress To Impress' Campaign!

Sources: tvnews4u.com, IndianTelevision.com
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