Monday, May 22, 2017

Viacom18 Shines At PromaxBDA India 2017 Awards; Wins 18 Honours

Original Viacom18 Press Release via ViaBuzz:

VIACOM18 SHINES AT PROMAXBDA INDIA 2017 AWARDS; WINS 18 HONOURS


~Wins 9 golds and 9 silvers across brands COLORS, MTV, Vh1, Nickelodeon, Comedy Central, COLORS MARATHI and Rishtey Cineplex~



National, May 21st, 2017: Viacom18 Media Pvt. Ltd., India’s fastest growing media network, has once again proved its creative mettle by winning a whopping 18 awards across categories at the recently concluded PromaxBDA India 2017 Awards. Viacom18’s brands COLORS, MTV, Vh1, Nickelodeon, Comedy Central, Rishtey Cineplex and COLORS MARATHI brought in a total of nine golds and nine silvers for excellence in various creative campaigns. All the winning campaigns at Viacom18 have been conceptualized and produced in-house. MTV turned out to be the biggest winner for Viacom18 with a total of 10 awards being scooped up by its creative team alone.

PromaxBDA leads the international conversation about the role that marketing plays in the monetization of media. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors. The awards ceremony was held in Mumbai on 18th May 2017.

Below is a list of the award-winning campaigns at the PromaxBDA India 2017 Awards:

GOLD

CATEGORY ENTRY TITLE BRAND
BEST INTEGRATED MARKETING CAMPAIGN (OUT-OF-HOUSE) SHAKTI VIACOM18 MEDIA – COLORS
BEST THEMED CAMPAIGN RISHTEY CINEPLEX BRAND FILMS VIACOM18 MEDIA – RISHTEY CINEPLEX
SOMETHING FOR NOTHING NOT IN HINDI OR ENGLISH AWAZ TEASER VIACOM18 MEDIA – COLORS MARATHI
BEST INTERACTIVE PROMO MTV NESCAFE LABS FILMMAKING CHALLENGE VIACOM18 MEDIA – MTV
BEST SPONSOR / BRAND INTEGRATION SPOT(S) MTV HE DEOS THAND RAKH VIACOM18 MEDIA – MTV
BEST ON-AIR IDENT DESIGN (IN-HOUSE) MTV HIT MORNINGS VIACOM18 MEDIA – MTV
BEST TRADITIONAL ANIMATION MTV HIT MORNINGS VIACOM18 MEDIA – MTV
BEST DIRECTING COMMON MAN VIACOM18 MEDIA – RISHTEY CINEPLEX
BEST PRINT BASED AD OR POSTER MTV YOUTH MARKETING FORUM’16 VIACOM18 MEDIA – MTV

SILVER

CATEGORY ENTRY TITLE BRAND
BEST INTEGRATED MARKETING CAMPAIGN (OUT-OF-HOUSE) KARMPHAL DATA – SHANI VIACOM18 MEDIA – COLORS
BEST PUBLIC SERVICE ANNOUNCEMENT MHRD SWACHH VIDYALAYA (CLEAN TOILETS) VIACOM18 MEDIA – MTV
BEST HOLIDAY / SEASONAL PROMO MTV CHRISTMAS PROMO VIACOM18 MEDIA – MTV
BEST ENTERTAINMENT / COMEDY PROMO COMMUNITY – TROY & ABED VIACOM18 MEDIA – COMEDY CENTRAL INDIA
BEST PROGRAMME TITLE SEQUENCE MTV INDIA’S NEXT TOP MODEL VIACOM18 MEDIA – MTV
BEST INTERACTIVE PROMO MTV CHRISTMAS PROMO VIACOM18 MEDIA – MTV
BEST SPONSOR / BRAND INTEGRATION SPOT(S) MTV ROADIES VIACOM18 MEDIA – MTV
BEST MARKETING VIDEO / SIZZLE REEL / SNEAK PEEK PRESENTATION DISTRIBUTION AV VIACOM18 MEDIA – NICK INDIA
BEST PRINT BASED AD OR POSTER VH1 REFRESH – CAMPAIGN POSTER VIACOM18 MEDIA – Vh1

ABOUT VIACOM18:
Viacom18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of Viacom Inc. and the Network18 Group, Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on ground, in shop and through cinema.

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Congratulations, Viacom18! :)

More Nick: Ready Set For Comedy, Mystery And Action With Nickelodeon India's Brand-New 'Toon "Gattu Battu"!

H/T: TelevisionPost.com.
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