Wednesday, May 27, 2015

Nelvana Adds Best-In-Class Softline Licensees To Array Of "Little Charmers" Partners

Original Corus Entertainment Inc. Press Release via CorusEnt.com:

5/19/2015

NELVANA ADDS BEST-IN-CLASS SOFTLINE LICENSEES TO ARRAY OF LITTLE CHARMERS PARTNERS

Girls Preschool Series Comes to Life with Clothing, Bedding and Accessories!


[Little Charmers L-R: Lavender, Hazel and Posie]

(Toronto, Canada) Corus Entertainment's Nelvana, today announced the addition of five industry-leading softlines licensees to its growing roster of Little Charmers partners.

Joining the existing array of top tier licensees are The Bentex Group with their divisions of Extreme Concepts, Dreamwave and H.I.S. International (Master Apparel), SG Companies (SGI Apparel Group - Sleepwear and SG Footwear - Footwear), Franco Manufacturing (Juvenile Bedding and Bath), Accessory Innovations (Backpacks and Bags) and Fantasia Accessories Ltd (Jewelry, Hair Accessories, Headwear, Hand wear and Rainwear).

Previously announced licensees include global English-language publishing partner, Scholastic, Rubie's Costume Company (Halloween Costumes), Baby Boom Consumer Products (Toddler Bedding and Bath), and Bakery Crafts (Cake D├ęcor).

The raft of new licensees follows the stellar ratings Little Charmers has seen since its launch this winter on Nickelodeon in the U.S. and on Treehouse in Canada.

Production and master toy partner, Spin Master, will launch their imaginative Little Charmers toy collection to mass retail in fall 2015. The full toy range will include mini figurines, plush, dolls and role play for kids age two to five.

Little Charmers, produced by Nelvana and Spin Master, takes place in the whimsical land of Charmville where three "Charmers-In-Training" embark on spellbinding adventures using their new magical powers that always seem to cause more problems than they solve.

Visit representatives of Nelvana Enterprises at Las Vegas Licensing Expo at Booth J166.

About Nelvana

Nelvana is a world-leading international producer and distributor of children's animated and live-action content. Nelvana produces a stable of award-winning and globally renowned brands that focus on comedies, preschool and boys action series and ancillary consumer products programs. Nelvana's content airs on Corus Entertainment's kids channels in Canada and in over 160 countries around the world. The Nelvana library has well over 4,000 episodes of programming and has received over 70 major international program awards including Emmys® and Geminis. Visit the Nelvana website at www.nelvana.com.

About Spin Master Ltd.

A multi-category children's entertainment company, Spin Master has been designing, developing, manufacturing, and marketing consumer products for children around the world since 1994 and is recognized as a global leader within the toy industry. Spin Master is best known for award winning, innovative brands including action phenomena Bakugan Battle Brawlers™, Zoomer™, Air Hogs®, and Spin Master Games™ including 2014 Game of the Year, Boom Boom Balloon ™. In 2013 Spin Master acquired the international Meccano™ brand and has re-launched the brand with the iconic Meccanoid G15 KS™, introducing robotics and embracing the global Science, Technology, Engineering, and Math (STEM) movement. In 2015 the company expanded its reach within children's media and entertainment, launching SpindoTV, a YouTube channel dedicated to broadcasting Spin Master Entertainment's original television and media properties, including the hit animated preschool series, PAW Patrol™. Spin Master employs over 900 people with offices in Toronto, Los Angeles, London, Paris, Hong Kong, Mexico City, Munich, and Milan.

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Follow Nelvana Enterprises on Twitter @NelvanaEnt

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