Thursday, September 06, 2012

Nickelodeon And The US National Football League Extend Partnership; NickToons To Premiere Season Two Of "NFL Rush Zone: Season of the Guardians" In November 2012

From Kidscreen:
Nick and the NFL head back to Rush Zone

Nickelodeon and the US National Football League have extended their partnership and will launch season two of their original half-hour animated kids series NFL Rush Zone: Season of the Guardians on NickToons this November.

The 24-episode season is based on the NFL's virtual world and web portal NFL Rush Zone which launched in 2007 and spawned the animated series Rush Zone: Guardians of the Core. The original series bowed on NickToons US in September 2010.

NFL Rush Zone: Season of the Guardians, aimed at a broad six to 13 demographic and produced by Rollman Entertainment, sees young hero Ish and his friends embark on a quest to protect the league's 32 teams and the world from a new crop of super villains.

The series features an all-star voice cast including NFL stars such as New Orleans Saints quarterback Drew Brees and Dallas Cowboys Pro Bowl linebacker DeMarcus Ware.

To support the series launch, NickToons and the NFL have created weekly video segments featuring NFL Network analyst and Pro Football Hall of Famer Deion Sanders that will premiere on NickToons following Sunday NFL matchups.

The new episodes will be available on and following each episode’s broadcast premiere, and will be promoted on video boards in NFL stadiums.

NFL Rush Zone will be also be available on mobile devices this season featuring exclusive content based on the animated TV series.

Tags: National Football League, NFL Rush Zone: Season of the Guardians, Nickelodeon, NickToons, Rollman Entertainment
Also, from C21Media:
Nick returns to the field

Viacom's Nickelodeon has greenlit a second season of the American football-themed cartoon it coproduces with the NFL, this time in long-form.

NFL Rush Zone

NFL Rush Zone: Season of the Guardians (24x30′) will launch on US cablenet Nicktoons this November, with production coming from Rollman Entertainment. Each episode will go live on and after each on-air premiere.

This comes after Nick and the NFL, which this week secured another multi-year agreement with UK satcaster BSkyB, partnered on an initial 22-episode short-form season in 2010. The NFL launched the kids-aimed online world NFL Rush Zone in late 2007.

The new season will feature NFL players and coaches, with the plot following a group of kids that protect the NFL and its 32 teams from a master villain.

Additionally, exclusive video segments featuring comment from NFL Network analysts will run on Nicktoons after NFL games have been played on Sundays.

The news follows last month’s shake-up at Nick, which saw Russell Hicks made president of content development and production and president of animation Brown Johnson leave after nearly two decades with the kidscaster.

Jesse Whittock

GENRES: Animation, Children's
SHOWS: NFL Rush Zone Season of the Guardians
COMPANIES: National Football League, Nickelodeon